Roberto puts Italy on the map
Last year, Roberto celebrated its 80th anniversary. A Geneva institution that has seen four generations come and go, all united by the same passion: Italy, its products, and a cuisine that speaks directly to the heart. And as if the calendar had decided to add a touch of poetry to the occasion, the family also welcomed a new addition that same year: Gilda, the daughter of Alexandre Campa’s brother. A birth that, almost naturally, gave its name to this new venture. And so was born Gilda by Restaurant Roberto.
Spaghetti and Olive Oil
A natural extension of the Roberto universe, conceived as a line of high-quality Italian products, selected or developed in collaboration with artisans from the Italian peninsula. The idea is simple: to bring the spirit of the restaurant into your home. To support this project, the Carugati family launched its online store a few weeks ago. It all starts with great products—and the first ones are already available. These include spaghetti from Gragnano, one of the historic birthplaces of Italian pasta, and the only pasta in Italy to hold a PGI designation. This famous pasta used to be seen drying on long wooden rods between buildings in the city’s narrow streets. In addition, there’s olive oil, whole-grain sea salt, Sicilian fleur de sel, and a tomato sauce—all of which are already available for purchase. Other products bearing the Roberto label, developed in collaboration with Italian artisanal producers, will gradually round out the lineup.
The philosophy is clear: start small, but start right. Behind the project, the family also plays to their strengths. Alexandre handles—and he readily admits it—the most enjoyable part: tasting, selecting, and coming up with recipes. His brother-in-law, Cyril, a graphic designer, took charge of the visual identity, the website, and the overall graphic style. A family affair…
